“People do tend to pick palettes to correspond with what lies beyond the window,” O’Neill said. In Southern California, pink complements our tile roofs, rosy sunsets and bougainvillea blossoms. “You have to take into account the neighborhood, current trends and what people find acceptable,” she said.Īccording to Silver Lake architectural designer Carol Strober, pink is a traditional desert color derived from the pinkish-tan of adobe mud and the pink-flecked flagstone of the Southwest. Silver Lake agent Karen Lower of Compass noted that a vivid red house recently set an area record, though some folks hate it. Sotheby’s Silver Lake agent Gail Crosby admires a fuchsia-accented home that’s across the street from her own house yet counsels clients to stay neutral for the widest possible appeal. Such tastemaker outlets as Pinterest, Architectural Digest and Southern Living have recently extolled the virtues of pink front doors and home exteriors, even if local real estate agents are mixed on the impact on property values. She cited the sustained presence of pink pussy hats, pink’s dominance in home decor and a democratization that’s making the hue more genderless and mature. “Pink was a very visible color last year,” said Ellen O’Neill, director of strategic design intelligence for Benjamin Moore. Pink evokes innocence, girlhood and Barbie’s signature shade, and lately, a stronger brand of femininity.
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